Tag: Books
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The Popularity of Christian Books
Intro I have been thinking a lot lately, as my last few posts may have indicated, about just what American Christians are reading. This has been fueled not only by my own reading of The Shack, but also by my discovery of two great websites. One is a blog by an author named Tim Challies,…
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Marketing The Shack
I posted a short review of The Shack here, earlier. I would love to hear from my readers about another, related topic: the book’s marketing. In my opinion, the way in which The Shack has been marketed raises some disturbing questions, of a kind I don’t normally associate with “mainstream” “Christian” books. First, there is…
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Public Service Announcement: Tested Advertising Methods
After watching a truly horrifying self-produced commercial, I felt compelled to recommend again a book which everyone in business should read. It’s a classic, called Tested Advertising Methods, and it basically tells you all you need to know about advertising (what works and what doesn’t, why, etc.). Do yourself or the business geek(s) in your…
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New Feature: Current Reading and Listening
I have added a fun new feature: on certain pages (the home page, Music page, EdBlog, and books section), my current and most recent reading and listening selections will appear on the left side. I have always thought this was a cool feature on other sites, because it’s (a) interesting to see what makes people…
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Harry Potter, Parents, the Media, and the Lunatic Fringe(s)
“Where they have burned books, they will end in burning human beings.” (German: “Dort, wo man Bücher verbrennt, verbrennt man am Ende auch Menschen.”) — Heinrich Heine, from his play Almansor (1821) I saw a report on CNN Headline News, earlier, about the (midnight, last night) release of the latest Harry Potter novel. Forget for…